Learn how to automate your pins using Tailwind in this weeks post all about using Tailwind for Pinterest. Learn how to use Tailwind for Pinterest Marketing so you can maximize your Pinterest marketing strategy. If you're looking for social media marketing ideas then you definitely need to start using Pinterest to grow your blog traffic. Make money blogging by writing great posts and sending free traffic with Pinterest. #pinterestmarketing #pintereststrategy #pinterestforbloggers #bloggingtips

How to Use Tailwind for Pinterest & Automate Your Pins in One Hour Per Week (OR LESS)

by | Pinterest Marketing, Tech Reviews

Have you just signed up for Tailwind for Pinterest but aren’t sure where to start?

If you’re reading this chances are you’re in one of two camps… you are new to the blogging block and you know you should be automating or you’ve been here for a while and your business needs Pinterest.

Whatever camp you’re in I’m here for you and ready to be of assistance. 

Automating your pins with a tool like Tailwind is a great way to show up consistently without having to be the one hitting save on your pins.

So if you’re ready to dive in. 

This post may contain affiliate links. If you click a link and make a purchase I may earn a small commission. Read more here.

Make Pinterest Easy

Grab our Pinterest Strategy Checklist & Pinterest Trends Calendar so you know when to pin, what to pin and why you should pin it. If your goal is to get more traffic, grow your email list & sell more then you’re in good hands.

 

How do I schedule pins on Pinterest for free?

I’m going to let you in on a big secret if you’re in the first camp of new to the block…. You don’t want to use and you won’t find a free pinning tool. 

Free is not the way to go but I do have a solution and that’s Tailwind. Tailwind is so easy to use and I want you to succeed so you need this tool!

Can you schedule pins?

Why YES you can. I don’t think I needed to throw that headline in but hey it’s worth it to just solidify why I’m writing this post for you this week.

You are going to schedule your pins or have your VA schedule them using Tailwind. Bonus… You can even schedule your Instagram using Tailwind! 

You pay a yearly subscription fee that is honestly dirt cheap and if you happen to have a friend like me in your pocket you can get started for a tad bit cheaper! 

What does Tailwind app do?

The Tailwind app sends your pins out during their prescheduled time so you don’t have to be online pinning your content manually. 

Pinterest has come out and said they don’t care if your pins are pinned manually or if you use a scheduler.

So friend let’s cover just how you’re going to use Tailwind to schedule your pins in one hour or less per week.

How does Tailwind work for Pinterest?

Tailwind for Pinterest is like my favorite drug that I get to use as much as I want. I use this wonderful tool the same way for every client and that friends is the greatest part. The repetition is sure to help your workflow move quicker overtime. 

You create your blog posts or videos, Pinterest images and prepare your descriptions. Tailwind is the last piece of the puzzle when you’re sharing your content. 

You can share your pins in one of two ways and I do it both ways for clients each week.

Many of my clients have a blog but I don’t have access to their site and they aren’t always on hand to upload pins to their posts.

In that case I upload their pins to Tailwind drafts and optimize them from there.

I haven’t found a difference in pinning from their blog vs pinning from Tailwind.

The most important thing you can do here is to pin them to the most important board first.

If you haven’t read my Pinterest 2020 Marketing Guide I encourage you to do so.

When you upload your pin to Tailwind drafts you will need the following ready to properly optimize your image:

  • Keyworded title
  • Keyworded description
  • URL

If you haven’t pre-written the description or title you will need to do a little research before you schedule your pin.

Then you are going to add your boards, add the pin to your Tribes and schedule it to your queue.

If you are pinning from your website you are going to use your Tailwind Chrome extension now to pull the pin into your queue. 

Once you do that another window will pop up and you will choose your Pin image then click schedule or save to drafts.

If you click schedule the pin will automatically go to your queue. Don’t forget if you add multiple boards to your pin to click use interval so you aren’t spamming a bunch of boards all in one day. 

I suggest adding all of your own pins to your queue before you add other peoples. This will ensure you have added everything you want to promote for the week before you fill the remainder of your queue.

How many pins should I pin per day?

I have covered this in the 2020 marketing guide so head over there and read about those best practices.

But a short answer for you is 10-15 of your own pins per day depending on the amount of content you have.

Can you pin other peoples pins to your Tailwind queue?

Yes, you can use Tailwind to pin other peoples content to your queue. I would suggest using Tribes that you’re part of to do this. 

I suggest using Tribes because I’m telling you to add your pins to Tribes. This will help you to stay on top of those Tribe rules that say you have to pin 1 image for every 1 you add. 

Plus this helps the Tribes to do better and those people adding people to Tribes are dedicated to sharing because you are held to a higher standard than when you use group boards.

But a short answer for you is 10-15 of your own pins per day depending on the amount of content you have.

How do you use Tailwind on mobile?

I can honestly say I do not use Tailwind on mobile. I think it’s a great concept but honestly it takes too many steps and I don’t really care to jump through them all to use the app.

Plus I don’t need anymore apps on my phone calling me to work when I shouldn’t be working.

If you want to know how to do this then I would suggest checking out Tailwind’s blog post on this very topic. 

How do you use Tailwind SmartLoop?

SmartLoop is a tool meant to help you loop your content without having to schedule it week after week.

You can set up SmartLoop with evergreen posts or seasonal content. I want to warn you in advance though to use SmartLoop with a careful eye.

Make sure you are watching your analytics on your loops and stop them if they aren’t performing or remove any of the pins that aren’t working.

What do you mean by that?

You are going to want to keep an eye on the loop performance and the pin performance inside the loop.

If at any point your individual pin performance falls below your loop average then you may want to consider removing that pin from your loop.

If you want to learn more about SmartLoop grab your cup of coffee, your laptop and check out Tailwind’s tutorial on how to set them up.

How do you use Tailwind analytics?

I like Tailwind because they have a few analytics tools that I can use that aren’t part of Google or Pinterest.

I really like to keep an eye on my boards using Board Inspector.

You can see just how well your Pinterest strategy is working and how well your boards are performing.

I like to use this little tool as a way to inspire new content for clients as well. If you notice one board is just doing super well then perhaps you should take an opportunity to see what you can create and pin to that board.

Tribe Insights are a wonderful tool.

This is the thing that your group board is missing to see how well your board is performing. You can see how well your pins are performing within the tribe.

When you look at Tribe Insights you will see something like this.

You can see just how many repins you’re getting and how much reach those tribes are getting.

Okay Heather all of this is great but I’m still needing a little help getting started… Is that you?

Well you’re in luck because I created a walkthrough video showing you the inside of Tailwind and just how to use the following amazing features:

  • Smart Schedule
  • Drafts
  • Interval Scheduling
  • Board Lists
  • Chrome Extension
  • Tribes

Tailwind is such a great tool to not only automate your pins but to see how they are doing and collaborate with other bloggers. If you aren’t using Tailwind already then you are truly missing out on some wonderful features. Get started today and start maximizing your Pinterest strategy.

Creating a Pinterest Strategy

Each and every strategy I create for clients is custom but there are certain aspects of each strategy that are the same.

Those aspects have been included in my Pinterest Strategy Guide & Trends Trello Board. Grab your copy right now so you can get into a rhythm and are never guessing when it comes to what to do when you publish new content.

Pin It!

Learn how to automate your pins using Tailwind in this weeks post all about using Tailwind for Pinterest. Learn how to use Tailwind for Pinterest Marketing so you can maximize your Pinterest marketing strategy. If you're looking for social media marketing ideas then you definitely need to start using Pinterest to grow your blog traffic. Make money blogging by writing great posts and sending free traffic with Pinterest. #pinterestmarketing #pintereststrategy #pinterestforbloggers #bloggingtips
Learn how to automate your pins using Tailwind in this weeks post all about using Tailwind for Pinterest. Learn how to use Tailwind for Pinterest Marketing so you can maximize your Pinterest marketing strategy. If you're looking for social media marketing ideas then you definitely need to start using Pinterest to grow your blog traffic. Make money blogging by writing great posts and sending free traffic with Pinterest. #pinterestmarketing #pintereststrategy #pinterestforbloggers #bloggingtips