Pinterest is a great place to grow your blog and e-commerce shop without having to master complicated SEO techniques.

Getting traffic to your blog posts, podcast episodes, videos, products and offer from Pinterest is a great way grow your business.

90% of pinners use Pinterest to tell them what to buy.

That means you have a great opportunity to slide in front of your audience and present your product or service as the transformation that they need.

I know there are a lot of options to gain traffic and sales… there are a lot of experts saying they have the magic solution for you and this may have you totally overwhelmed.

I’m not here promising you magic success on Pinterest but I am laying out the best resources to grow your brand on Pinterest.

Are you ready to dive in?

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Free Pinterest Resources

Let’s start this list of amazing Pinterest marketing resources off with my free strategy checklist.

Heather’s Pinterest Strategy Checklist

I created this strategy checklist in the very beginning of my Pinterest VA journey. In fact, it has morphed a lot over the years but it started out as a way for me to keep track of what I was supposed to be doing for client accounts.

Part of this checklist is also for the client so they can complete specific actions with each of their newly published posts.

This is the only resource out there that is from the client management perspective. Not only do you get my checklist but you also get a calendar and list of trends and content ideas for each month of the year.

Sign up to grab my Pinterest Strategy Guide.

My YouTube Channel 

I have a YouTube channel where I publish content teaching you how to use Pinterest to market your website. I publish how to’s as well as trainings on using this platform for marketing.

Subscribe to my channel

Pinterest Ads Checklist & Case Study

This is a free checklist to get your promoted pins setup. I walk you through how to setup your ads for the first time. I also cover campaign strategy and how to structure your first campaign.

I also include a case study on how I took a clients ads from $5000 in revenue to $14000 in revenue with a couple small tweaks.

Download our checklist & case study.

Pinterest Newsroom & Insights 

This is something I think a lot of people miss out on. I have these pages bookmarked and check them weekly. I even read their nerdy blog on Medium from time to time.

I would check out Pinterest Newsroom for updates on new Pinterest tools and updates with the company.

I would also bookmark and check their insights page from time to time. This is where they publish yearly and monthly trends data. 

I completely nerd out on reading about how other companies are using Pinterest to grow their brand. If you want to get advertising inspiration then you should check out their success stories blog.

I love to get my hands on anything directly from Pinterest. While it’s not usually super in depth it usually is a great insight into what you can do to grow your brand using their platform.

Tailwind Blog 

This is the only automation tool I would suggest when you are scheduling your pins week to week. Tailwind is also a great resource when it comes to marketing on Pinterest & Instagram.

They work closely with Pinterest to help us to make better marketing decisions using both tools.

Read the Tailwind Blog

The Pinformation Show

I am one for collaboration over competition so Rose & I started a Facebook live show that should be a must on your list for learning about how to use Pinterest to grow your blog.

Watch the Pinformation Show

Paid Pinterest Marketing Resources

Now of course not every resource is going to be free and with good reason. You will learn so much more and be more invested in your business when you invest in yourself.

So let’s dive right in.

Pin Profit Plan

This is my Pinterest marketing course that is designed to help you take your organic Pinterest marketing to the next level. You are sure to learn something in this course even if you have been working on Pinterest for a while.

I teach you how to start or convert your account and walk you through optimizing your profile and pins and automating them with my strategy that I use for myself and my clients.

Sign up for Pin Profit Plan.

Our Pinterest System 

I find that most people don’t get started with Pinterest becuase they don’t know where to start. The overwhelm of creating pins, finding keywords and consistently pinning.

That’s why our Pinterest System is perfect for you if you’re feeling overwhelmed.

Most people don’t need strategy first… they need a system or a workflow to help them stay consistent & to be strategic.

Our system includes trainings for each phase of our exclusive Pinterest strategy.

Here’s what you will learn:

• Understand exactly how to manage your Pinterest account so you’re not spending hours in Tailwind
• Know exactly how to create Pinterest images consistently without wasting hours in Canva
• Know how your audience is interacting with your content based on our analytics system
• Know how to find, track & organize your Pinterest keywords inside our system
• Know how to consistently promote your content so you’re always on trend & never guess what to promote or when to promote it
• Know how to build & optimize your profile so you can strategically promote your content when the time is right

Enroll in the Pinterest System

Pinterest Analytics Dashboard

We pride ourselves on using data to measure our success here in or agency. That’s why we had our Pinterest Dashboard built so we can tell our clients where their traffic is coming from.

Our Master Pinterest Dashboard will help you…

• Understand exactly where your Pinterest traffic is coming from
• Understand how to better place your content on Pinterest
• How your audience is interacting with your content
• Which pins designs are the most effective
• If your paid Tailwind Powerups is working for you (or not…)
• If your Pinterest traffic is increasing year over year

Grab the Analytics Dashboard

Pinterest Image Blueprint

Creating pins doesn’t have to be confusing. If you’re struggling with creating pins we have a blueprint that helps you undertand how to create images people click on.

This guide will help you to understand how to make images that sell your products as well as grow your email list.

Here’s what you will get in the blueprint:

• Easy step-by-step guide so that you know how to create pins that people click on!
• Video walkthrough of how to create pins in Canva so that you can create pins in a flash!
• Learn how to make pins so that send qualified leads come to your site!
• Build an audience from Pinterest so that you can grow your business & feed that family!
• Understand user intent and buyer intent for a search traffic.

Grab the Perfect Pin Blueprint

WOO. Holy smokes that was a great list of Pinterest marketing resources and I hope you take a serious look into each item on the list depending on where you are in your learning phase.

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