The Best Pinterest Marketing Resources to Grow Your Blog & Shop
Pinterest is a great place to grow your blog and e-commerce shop without having to master complicated SEO techniques.
Getting traffic to your blog posts, podcast episodes, videos, products and offer from Pinterest is a great way grow your business.
That means you have a great opportunity to slide in front of your audience and present your product or service as the transformation that they need.
I know there are a lot of options to gain traffic and sales… there are a lot of experts saying they have the magic solution for you and this may have you totally overwhelmed.
I’m not here promising you magic success on Pinterest but I am laying out the best resources to grow your brand on Pinterest.
Are you ready to dive in?
Free Pinterest Resources
Let’s start this list of amazing Pinterest marketing resources off with my free strategy checklist.
Heather’s Pinterest Strategy Checklist
I created this strategy checklist in the very beginning of my Pinterest VA journey. In fact, it has morphed a lot over the years but it started out as a way for me to keep track of what I was supposed to be doing for client accounts.
Part of this checklist is also for the client so they can complete specific actions with each of their newly published posts.
This is the only resource out there that is from the client management perspective. Not only do you get my checklist but you also get a calendar and list of trends and content ideas for each month of the year.
Sign up to grab my Pinterest Strategy Guide.
My YouTube Channel
I have a YouTube channel where I publish content teaching you how to use Pinterest to market your website. I publish how to’s as well as trainings on using this platform for marketing.
Pinterest Ads Checklist & Case Study
This is a free checklist to get your promoted pins setup. I walk you through how to setup your ads for the first time. I also cover campaign strategy and how to structure your first campaign.
I also include a case study on how I took a clients ads from $5000 in revenue to $14000 in revenue with a couple small tweaks.
Pinterest Newsroom & Insights
This is something I think a lot of people miss out on. I have these pages bookmarked and check them weekly. I even read their nerdy blog on Medium from time to time.
I would check out Pinterest Newsroom for updates on new Pinterest tools and updates with the company.
I would also bookmark and check their insights page from time to time. This is where they publish yearly and monthly trends data.
I completely nerd out on reading about how other companies are using Pinterest to grow their brand. If you want to get advertising inspiration then you should check out their success stories blog.
I love to get my hands on anything directly from Pinterest. While it’s not usually super in depth it usually is a great insight into what you can do to grow your brand using their platform.
This is the only automation tool I would suggest when you are scheduling your pins week to week. Tailwind is also a great resource when it comes to marketing on Pinterest & Instagram.
They work closely with Pinterest to help us to make better marketing decisions using both tools.
Paid Pinterest Marketing Resources
Now of course not every resource is going to be free and with good reason. You will learn so much more and be more invested in your business when you invest in yourself.
So let’s dive right in.
Pin Profit Academy
This is my Pinterest marketing membership that is designed to help you take your organic Pinterest marketing to the next level. You are sure to learn something in this course even if you have been working on Pinterest for a while.
I teach you how to start or convert your account and walk you through optimizing your profile and pins and automating them with my strategy that I use for myself and my clients.
When you signup you will get the following monthly:
- Deep dive trainings
- Q&A calls
- Hot seats
- New Pinterest templates
- Private community
There is so much more inside of the academy that you will get access to as well.
Our Pinterest System
I find that most people don’t get started with Pinterest becuase they don’t know where to start. The overwhelm of creating pins, finding keywords and consistently pinning.
That’s why our Pinterest System is perfect for you if you’re feeling overwhelmed.
Most people don’t need strategy first… they need a system or a workflow to help them stay consistent & to be strategic.
Our system includes trainings for each phase of our exclusive Pinterest strategy.
Here’s what you will learn:
- Understand exactly how to manage your Pinterest account so you’re not spending hours in Tailwind
- Know exactly how to create Pinterest images consistently without wasting hours in Canva
- Know how your audience is interacting with your content based on our analytics system
- Know how to find, track & organize your Pinterest keywords inside our system
- Know how to consistently promote your content so you’re always on trend & never guess what to promote or when to promote it
- Know how to build & optimize your profile so you can strategically promote your content when the time is right
WOO. Holy smokes that was a great list of Pinterest marketing resources and I hope you take a serious look into each item on the list depending on where you are in your learning phase.
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